top of page

Emily Lawless 

Bucket 2 LowExpo.png

Design with purpose 

Bucket 2 LowExpo.png

Product Design graduate → Digital Designer →

Graphic Designer → Lead Designer for a product brand.

Graphic Designer with 5 years' experience delivering branding, packaging, digital, and campaign design across automotive, retail, and charity sectors. Experienced in developing brands across multiple touchpoints, from product launches and e-commerce websites to marketing campaigns and large-format print.

CV

Professional Experience

A1 Automotive Group | Graphic Designer

April 2023 - Present

Lead designer for Alpha Detailing, A1 Automotive Group's in-house detailing brand, alongside wider design responsibilities across the B2B buying group.

Alpha Detailing | Brand & Content Designer

• Sole creative lead responsible for the launch and ongoing development of the Alpha Detailing brand.

• Designed packaging and branding for 45+ products, managing projects from concept through to market.

• Produced 500+ creative assets across photography, video, email marketing, social media, and campaign design.

• Designed and launched two brand websites, including a WordPress e-commerce platform developed with external developers.

• Developed marketing, retail, and event materials supporting 80+ stockists and industry trade events

A1 Automotive Group | Graphic Designer & Marketing Assistant

• Designed print and digital marketing assets for a B2B automotive buying group and 160+ independent member businesses.

• Managed creative content across 3 social media channels and contributed to wider email, print, and editorial campaigns.

• Delivered branding, promotional materials, and exhibition graphics for UK and international trade events, leading on-site delivery for the most recent UK event.

• Collaborated with stakeholders, suppliers, and members to deliver marketing campaigns and presentation materials.

Newark & Sherwood CVS | Digital Designer

August 2020 - April 2022

• Designed accessible digital and print materials supporting community engagement and digital inclusion programmes.

• Created website, social media, video, and campaign assets across multiple digital platforms.

• Delivered digital skills training and produced educational resources for vulnerable and elderly users during COVID-19

Education

University of Brighton

Product Design BSc (Hons), 2:1

2016 - 2019

Tools

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Adobe Premiere Pro

WordPress

Figma

 

Expertise

Digital / Marketing

Social Media Management

Content Creation

Product Photography

Email Marketing

Campaign Design

WordPress/Wix

Video Editing

bottom of page